When someone is purchasing a car, some of the most important factors to consider are performance, price, and fuel efficiency of the car. Though it might be surprising but the color of the car you choose can impact its long-term cost. A surprising amount of expenses accrue over time that revolve around the car color, which includes servicing, insurance, and even resale value.
Resale Value
Color has a direct impact on how quickly a car can be sold as well as how much people are willing to pay for it. During resale, popular colors attract more buyers and hold value better. Neutral colors such as white, black, silver, and grey are most prevalent.
High resale value colors: White, silver, and black.
Low resale value colors: Purple, gold, and yellow, unless the vehicle is sporty or exotic.
Insurance Premiums
Certain insurance companies take car color into account for assessing risk. It is not the most important factor, but it is associated with some colors to are more accidents.
Perceived aggressive driving tends to happen with red vehicles, causing higher premiums.
Coverage on a vehicle can also be impacted positively, like with white or gray vehicles, which will attract lower premiums.
Visibility and Safety
How a vehicle’s color can make it more visible to other drivers, particularly in low-light conditions or bad weather.
Most visible: White, Yellow, Orange
Least visible: Black, Dark Blue, Green
Lower visibility might lead to higher chances of accidents, increasing costs in the long run.
Maintenance and Cleaning
Maintaining and repairing lighter colors is less frequent compared to other hues. They are more challenging to maintain. Silver, champagne, and grey are easy to maintain, while black is high maintenance due to scratches and showing dust.
Heat Absorption and Fuel Efficiency
In hot temperatures, air conditioners work harder to cool down dark colored vehicles, putting a slight strain on fuel consumption and increasing wear on the battery and AC system.
FAQs
Yes it does have effect. The neutral andpopupar colors with white, silver and black tend to have their resale price set at a much higher value compared to those which are rare or flashy in colors.
Not directly but at times red cars are associated with aggressive driving which could affect premiums based on the insurer.
A black car is said to need the most maintenance as it require hand washes more regularly compared to other colors and show scratches, dust, swirl marks much more.
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